LebanonTurf, Project EverGreen debut fertilizer calculator project

March 10, 2009  - By

NEW PRAGUE, MN — A new program designed to calculate the efficiency of fertilizer has been developed by LebanonTurf. Turf professionals using the calculator on LebanonTurf’s Web site who request more information will trigger donations to Project EverGreen. LebanonTurf says through use of its NutriLife fertilizer meta-catalyst, turf professionals can save on fertilizer applications, promoting efficiency and cost-savings. The NutriLife Fertilizer Calculator will assist lawn care professionals in determining just how much fertilizer to apply to a lawn. LebanonTurf will donate $5 to Project EverGreen for each end user that requests additional information on the product.

Project EverGreen is a national initiative of Green Industry companies, trade associations, end-users and other individuals created to educate and inform consumers about the environmental, economic and lifestyle benefits of well-maintained green spaces. The five-year-old organization disseminates balanced information to consumers about the tools needed to manage green spaces and conducts tangible projects across the country demonstrating these benefits. LebanonTurf is among the many contributors to Project EverGreen.

“NutriLife fertilizer meta-catalyst is designed to provide quality and cost savings without compromise,” says Mike Sisti, marketing manager, LebanonTurf. “The product can improve fertilizer efficiency, cut costs, increase root growth for better nutrient uptake, save labor and handling, plus minimize environmental impact.” Sisti adds that the product allows for 25% less fertilizer per 1,000 square feet than the same product without NutriLife. Meta-catalysts are an emerging category in the fertilizer world.

Turf professionals are asked to go to www.projectevergreen.com/lebanonturf/ and use the NutriLife Fertilizer Calculator. “Doing so will help you do a more efficient job of managing your customers’ lawns and provide us a chance to donate $5 to Project EverGreen,” Sisti says. “Project EverGreen is the voice of reason for consumers about using the proper tools to create a great landscape to enjoy. We are excited about this ongoing partnership.”

Project EverGreen is well known for its GreenCare for Troops program, which provides free lawn and landscape care for military families where the major breadwinner is serving in the Armed Forces. Currently there are more than 7,200 families and 2,000 volunteers signed up for the three-year-old program. The organization also is conducting extensive publicity programs in Akron, OH, and Milwaukee this summer as part of its EverGreen Zone concept.

Project EverGreen Board President Chris Kujawa, owner of Kujawa Enterprises, Inc. (KEI, Inc.), a landscape company in Milwaukee, says the collaboration with LebanonTurf is another example of a Green Industry company stepping up in the overall efforts to promote managed green spaces.

“We applaud LebanonTurf for partnering on this project,” Kujawa says. “The company also has our logo on some of its fertilizer bags. This is another way to help us get our message to the public. We encourage contractors, lawn care operators and others to go to the Lebanon web site and participate in this program.”

For more information, contact Elizabeth Neiderhiser (phone 877/427-0627), director of strategic partnerships for Project EverGreen.

AT Staff

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