Redexim Turf Products adds to team

Redexim Turf Products, the factory direct store for Redexim North America, based in Valley Park, Mo., has added John Elsea to its staff.

Elsea joins the Redexim Turf Products team with extensive experience on the service and sales sides of the turf industry.

After four years of service in the U.S. Air Force, Elsea worked as a service manager for John Deere. He was then hired as the parts and service manager at Gateway Toro, where he worked for 11 years, and was awarded the Distributor Parts Manager of the Year by The Toro Company. Gateway Toro was then sold to Modern Distributing and Elsea was named regional sales manager.

In 1995 Modern Distributing purchased Beckman Turf and Irrigation and named Elsea branch manager. Later in 1999 The Toro Company acquired the business from Modern Distributing, under the new name Turf Professionals Equipment Company, and Elsea became the director of operations.

“We are elated and privileged to have John Elsea leading the Redexim Turf Products sales team,” says Paul Hollis, Redexim Turf Products executive vice president.